Content Marketing, B2C Is All About Entertainment

When it comes to content marketing, B2C is all about entertainment. For example, Chipotle made a web series called “Farmed and Dangerous” and LEGO created “The LEGO Movie,” which grossed nearly $200 million. Both of these pieces of branded content may even qualify as the most successful of all time. Here are five ways that brands use content marketing to entertain their customers. Let's dive into these concepts.

Information

Information content marketing for B2C companies is an increasingly popular way to engage with consumers. Content marketing has many benefits for B2C businesses, including increased brand awareness and the ability to reach more consumers across channels. Yet, many businesses struggle to understand the difference between information marketing for B2B. Using the same tactics, they can both generate sales and build brand awareness. Here are three important tips for successful B2C content marketing.

Entertainment

The primary purpose of B2B content marketing is to engage with customers and build a strong relationship. Alternatively, B2C content marketing focuses on delivering entertainment value to the consumer and cultivating a relationship with them. Content marketing in B2C can be used to create a positive influence and grow your audience. Here are some ideas for a successful B2C content marketing strategy. To begin, consider the target audience. B2C consumers are most influenced by their peers, so the content you create should reflect that.

Messages

Messages in content marketing B2C are essential to creating a lasting impression on consumers. Not every consumer knows about your company. Your job as a marketer is to let people know about you and explain why you're better than your competitors. Your content should be as useful and informative as possible, while still being relatable to your audience. Here are some tips for creating effective B2C content marketing campaigns.

Formats

There are significant differences between B2B and B2C content marketing, but there's plenty of common ground between the two, too. The four “big four” content formats, including social media, email, website, and blog, are also largely similar. Event marketing, for example, is prominent in both surveys, but not among the tactics with less than 45% of votes. To maximize your content's potential, create a strategy that will appeal to both audiences.

Budget

The budget for content marketing depends on your business' size and type. Small businesses do not necessarily have the resources to conduct a comprehensive in-house marketing campaign. Large businesses, particularly those in highly competitive industries, may require staff and resources for content production, and the marketing budget for such campaigns is much higher. Listed below are some tips for determining how much your company should budget for content marketing. These tips will help you make the most of your budget for content marketing.

Resources

Planning and documentation of your content strategy are important parts of successful content marketing. B2C decision makers spend 15 hours a week on mobile devices, and some of them even do research while in a store. Mobile has become a necessity for the consumer, and B2C brands are using video and blogs to engage their audience. Listed below are some resources for content marketing for B2C brands. Read on to discover how you can incorporate these tools into your marketing strategy.

Frequently Asked Questions

What are the Downsides of Automated Blogs

Automated blogs have many advantages, but there are also disadvantages. Before you jump in to the automated blogging fray, here are some things you should keep in mind:

It can be hard to find quality content. Automated blogs are popular because people believe they can simply copy and paste existing content into a blog. Unfortunately, most of these sites are poorly written or lack originality.

Bloggers spend too much time maintaining their blogs, rather than writing content.

Bloggers spend too much time promoting their blogs. It doesn't matter how many people visit their blog.

There are many types of blogs. Many blogs are focused on information and some are intended to sell products. You should choose the type of blog that best suits your needs.

There are many options for automating your blog. Each method comes with its own pros and cons.

How can Zapier automation be used to publish more content on my website?

Zapier automates tasks, so you can spend your time creating great content.

Zapier, for example, allows me to automate the publishing of new articles to this blog. This ensures that I am never without new ideas and inspiration.

You can read about how I use Zapier to publish more content in this post.

Can you teach me how to make money off my website using an autoblogging tool like RSSMasher?

How do I use RSSMasher?

RSSMasher allows you to make money from your blog. It allows you to add feeds from any RSS Feed source (e.g., Twitter, Facebook, etc.) Add Article Forge to your website. These feeds can then be monetized via adsense, affiliate programs or selling products directly from the feed.

It is easy.

Do I have the right to buy a domain?

Not necessarily. Many blogging platforms allow subdomain registrations. A subdomain is part of a larger website.

Myblog.wordpress.com for instance, is a subdomain on wordpress.com.

A subdomain has less authority that a domain. This is the difference between subdomains and domains.

Statistics

5 Essential Tips to Speed Up Your WordPress Site Reduce your loading time by even 50-80% just by following simple tips. (themeisle.com)
Ben Mulholland from Process Street reached a 375% increase in content output after optimizing and automating his workflow. (zapier.com)
According to Listrak, the average documented… Marketing Tools: 25+ Free Online Apps For Your Marketing Agency Archita Sharma Digital marketing tools make our work easier. (automate.io)
And what better platform to choose than WordPress which already covers more than 43.3% of all websites in the world. (mekshq.com)
Note: 83% of ShoutMeLoud content is evergreen content.
Each movie features a “user average,” which calculates the percentage of registered users who have rated the film positively on a 5-star scale. (kasareviews.com)

External Links

How To

Which WordPress theme is best for autoblogging?

The template is recommended by Themeforest. This theme is perfect for content producers and bloggers. It contains all the features necessary to create a stunning website.

ZoxPress is the result of more than 10 years of WordPress theme development, customer feedback, and a lot of work. ZoxPress provides you with all the tools you need to publish professional news sites.

With 100 different homepage combinations, an all-new Night Mode, Parallax Inline Article Ads, Auto Loaded Posts, One-Click Demo Install, and a host of other features, ZoxPress might just be the last news theme you ever purchase!

Here are some other WordPress themes that we have used in the past that are great for autoblogging

We have been using WordPress since 2009, and have had a lot of great experiences with it. We've tried several themes, plugins, and services over the years. Here are some WordPress themes we tried in the past that worked well for auto bloggers.

WordPress Theme #1: WordPress Blogger Pro

WP Blogger Pro was one of the first WordPress blogs I ever set up. It provides everything you need to start your blog right away. It's quick loading, responsive, mobile-friendly and comes with many other features.

It's also completely customizable, allowing you to change fonts, colors, backgrounds, and much more. You can also switch between themes easily if the default theme is not what you like.

There are no limitations on the pages you can include in your blog. Widgets, custom posts and categories can be added to your blog.

This theme is great because it's easy to learn. After you're done with your initial setup you won't need any other.

WordPress Theme# 2: Genesis Framework

Genesis Framework, another popular WordPress theme, allows you customize every aspect. You can change the layout, color scheme. Font style. Background image. Header, footer, sidebar.

This theme includes extensive documentation that covers all aspects of the topic.

You can add plug-ins for WooCommerce BuddyPress GravityForms, WooCommerce, BuddyPress, and other programs.

Genesis Framework is perfect for bloggers who want complete customization. You have complete control over your website.

WordPress Theme 3 Divi

Divi is a premium WordPress theme that was created specifically for bloggers. It offers a clean and modern interface that is easy to navigate.

Divi lets you quickly create unique layouts to suit your site pages. There are hundreds of pre-designed templates available for you to choose from.

You can also create your customized template. You can also create your own template by selecting a layout, dragging and dropping elements onto the page and saving it.

Divi works well with all major browsers. It is also SEO optimized, so search engines will love this.

Divi includes many features including a built in contact form builder and social media integration.

WordPress Theme 4: Beaver Builder

Beaver Builder is an amazing WordPress plugin that allows you to quickly create beautiful websites. With Beaver Builder, you can easily create a fully functional website in under 10 minutes.

After entering your content, select a layout, click “publish.”

After your site has been live, you have the ability to make changes whenever you like. You can add multiple pages, headers and footers to your site, as well sidebars.

You can also integrate your site with Facebook, Twitter Google+, Pinterest Instagram, Tumblr, Google+ and Google+.

Beaver Builder's interface is simple and intuitive. Beaver Builder is easy to use, and does not require any programming knowledge.

WordPress Theme 5: Elegant Themes

Elegant Themes is a premium WordPress theme, perfect for bloggers. The theme is loaded with features like a gorgeous homepage slide show and featured images.

The theme is flexible and easily customizable. The layout, fonts and colors can be changed.

Shortcodes are available for many other features. These allow you insert text, videos, galleries and other information directly into your site.

Elegant Themes is highly responsive and works well on different screen sizes.

WordPress Theme 6 – Avada

Avada is a premium WordPress theme developed by StudioPress. It comes with many amazing features such as a wide variety of shortcodes and full-screen slideshows.

Avada is very versatile. The layout, fonts, and colors can be easily modified. You can also add unlimited number of pages, columns, or sliders.

Avada, as many other themes here, is extremely responsive. It loads quickly and displays beautifully across all screens.

WordPress Theme 7: Elementor Pagebuilder

Elementor Pagebuilder WordPress theme allows you to create beautiful websites in just seconds.

Elementor Pagebuilder uses drag-and-drop technology to let you design your site however you want. You can easily rearrange sections, move them around, and resize them.

You can also add multiple pages and columns to your site. There are many widgets, sliders and other cool effects that you can add to your site.

Elementor is very responsive. It loads quickly on all devices, including tablets and smartphones.

WordPress Theme #8: Minimalist

Minimalist WordPress theme is ideal for bloggers. It's simple and clean so it's great for people looking to find something simple.

The theme's greatest feature is its simplicity. You can customize the look and feel of your site easily by changing fonts, backgrounds, and colors.

You can also add multiple pages and columns to your site. A large selection of premade designs is also available.

Minimalist can also be used on smartphones, tablets and desktop computers.

WordPress Theme 9: Portfolio

Portfolio is a portfolio WordPress template that will give your website a professional look.

It features a vast collection of professionally-designed portfolios. You can easily upload your images and showcase them on your site.

Video, audio and slideshows can be used to highlight your project.

Portfolio is responsive which means that it works well on all devices, including phones, tablets, smartphones, laptops and tablets.

What are you waiting for?! Start building your dream website today with one of these top WordPress themes.

Did you miss our previous article…
https://www.rssmasher.com/content-marketing/the-current-trend-in-social-media-how-to-attract-millennials/